Run a Profitable Google Adwords Pay Per Click Campaign

Google and Yahoo-Overture control over 90% of the PPC market and as such you should seriously consider using them if you want the maximum possible exposure to targeted web traffic through PPC advertising .

Sign up for the Google Adwords program is free but they require a $5 USD deposit before they will start to display your ad copy. Google provides an excellent interface to work with. A pleasant modular design groups all of your work into nice “containers" that can be manipulated and viewed in a variety of ways.

The system reporting is by no means real time but the delay on their results display is palatable when comparing them to the other major PPC provider, Yahoo-Overture.

A nice feature that sets Adwords apart from other PPC providers is that your ads display almost instantly after you place them in their system. They have built a lot of their editorial guidelines into the ad entry system.

Their system will flag your ad before you can enter it if it doesn't meet their terms of service . That is a lot better than waiting 2-5 business days to find out if your ad had a problem or not. Time is money.

Also provided with your Adwords account are a number of free tools to help you with your campaign management.

While several of these tools are great starting points I have found the need to augment what Google provides through my own online research, tools and software as well as e-book purchases.

The lesson learned, everybody that uses Google Adwords has access to the same tools that you do, including your competitors. It goes without saying that if you want to get an advantage here you will need other resources to supplement your knowledge other than what Google provides.

Having said that the Google Adwords system is still extremely powerful . Providing you with keyword suggestions, automated bid management, campaign optimization (by Google staff), geo-targeting, roi tracking, and all the reporting you can handle, their system allows you a b level of control over your spending and the ability to truly identify who your customer really is.

What I really like about the Adwords system is the fact that the guys with the most advertising dollars are not guaranteed to win any particular market.

Google tracks the Click Through Ratio (the percentage of people who see your ad and click on it) for each of your ads and keywords. Their system gives you a better position in their display listings if more people are clicking on your ads.

Why do they do this?

To reward people who take the time to write relevant ad copy and marry that to a tightly relevant keyword list.

You see, Google will reward you for doing your homework . The time you invest studying and learning their system will save you money , which can be just as rewarding as making money.

Hey, if I could afford 5 dollars a click I would pay it, but I can't. I need to lower my advertising costs while at the same time generating as much targeted traffic to my site as possible.

Unfortunately, my experience with their support system does not paint as rosy a picture of the mighty Google . In general, their online information is pretty good. It will solve your routine questions such as “when exactly does my credit card get billed? ) " quite well.

Google's support system seems geared towards keeping you off the phone with them. They like to refer to their repository of online documentation and use template driven email communication.

In instances where I needed specific information (i. e. why is this keyword disabled even though I created a brand new campaign to put it in?) I received “canned" emails with my support persons name “pasted" into the email.

Often times I was required to send them another email asking if they had even read my first one and to get the answer I was REALLY looking for.

At the end of the day I was left feeling that eventually my problem was going to be solved I just wasn't sure when that was going to be and how many times I would have to contact them in order to get the answer I really wanted.

Typical Costs associated with Running an Adwords Campaign

There's two ways to approach this:

Are you going to manage your own campaigns?

or

Do you want to leverage someone else's experience and invest money in a company that can manage your Adwords campaigns?

Let me suggest that you manage your own accounts at least in the beginning . Start small and start collecting reference materials while you learn how the system works.

Search for other products and resources that can help you but keep in mind some of them won't work out . Don't let that stop your research, there is material out there that can truly help you and save you a lot of money.

Investing in a $40 e-book is a lot cheaper than blowing $500 or more with Google while you are learning the ropes .

Having said that if you want to get a successful campaign started now you can enlist an SEO company to manage your Adwords campaigns.

The question is: How will you know who to trust?

You can burn several thousand dollars for overpriced, untargeted traffic if you let the wrong companies manage your campaigns. How can anyone honestly know what to look for in an Adwords Management company if you haven't even tried the system out for yourself? Food for thought. If you manage your own campaigns at first you will get a feel for the system.

Campaign Costs

Ok, let's talk about the typical costs you can expect running a Google Adwords campaign. The good news is Google Adwords gives you the potential to reach millions of surfers in a matter of minutes for pretty much as little money as you want to spend.

The bad news is after the novelty of having an Adwords account and setting up your first few campaigns wears off it can begin to feel like a ball and chain. There are a lot of monotonous tasks that have to be managed daily and it can be a tough thing to manage unless you are a disciplined person.

Before you spend money on campaigns and resources acquire this mental discipline. Realize before you begin that it isn't going to be fun after a while. Google Adwords is a business tool, one of many, and as such it has it's advantages and flaws . It can make you a lot of money or it can cost you a lot of money and create a lot of stress for you depending on your ability to consistently manage your campaigns.

Ok, your minimum initial deposit is $5 to get started as we learned above. Start here, and I suggest resisting the urge to JUMP in and start spending like crazy. . . stay at or near this $5-$50 level of investment until you use it up .

You're not going to see any returns on this investment financially but you will gain valuable knowledge of how best to use the Google Adwords System to generate income without learning the hard way.

You have a lot of learning to do before you want to start pouring money into your account. Google is in the business of making money and their system makes it “REALLY" easy to spend as much as you want.

Minimum bids start at a reasonable $0.05 USD. After developing your keyword list and dumping it into Google's system you have to start making financial decisions.

If you take Google's suggested bid prices for your keyword list you can pay a lot of money for your web traffic depending on how large your keyword list is and how much traffic these keywords generate.

Rest assured Google's system will provide you a lot of traffic quickly if you want to pay for it. It's not uncommon for Google's big management system to suggest max bids in the $20 - $30 range.

You don't have to accept these outrageous suggestions of course so your first big money saver is to lower the max bid to something you find acceptable and enter it for all of your keywords.

Please note Google's system will not charge you this full amount unless someone else is willing to pay that much for the keyword. Leave this number set higher if you want to produce a lot of clicks quickly.

Bidding into position's 1-3 will deliver the most traffic, but will be less targeted than position's 4-6.

Position 1 will get the most clicks but many of these clicks will be untargeted “impulse" clicks. Taking the time to scan all the way to position 6 in the listing and click on the advertisement at that position suggests that the searcher is extremely interested in the subject being advertised.

Over time you will learn which keywords are making you money and which one's are simply too competitive for your budget. Google's campaign tracking abilities in conjunction with other 3rd party ad tracking software can help you identify these profitable keywords and track your website visitors.

Unfortunately every system can only provide so much traffic and you will find the larger companies can afford to bid pretty high for more general, high traffic keywords because they can afford it.

Large companies will pay $5 for general keywords like “credit cards" because they know over the lifetime of using a credit card they will recover their investment.

The big boys can squeeze you out of the Google Adwords World just as easily as in the “real world". Of course it's not all “doom and gloom". You still have a powerful and relatively inexpensive tool in your hands if you can exploit niches and find the “bargain" keywords.

Google's system of tools leaves you high and dry in this respect unless you have a lot of money to blow on “throwing out a wide net" by trying a large keyword list and then refining your campaigns as you start to get clicks and track your conversions.

You can get a lot of garbage clicks by bidding your way to the top for general keywords . This is expensive, less targeted, and lower converting than if you bid to position 3-5 or spend time finding the less expensive niche keywords (using your third party software or e-book techniques).

Chances are when bidding on more general high traffic keywords you will be competing with large companies and competitors using SEO company services to manage their campaigns.

These companies can afford to pay a lot more than you or I for their clicks. In order to counteract this you need to tightly target your campaigns and find niche keyphrases to be profitable with Google. I can't stress this enough.

To make proper decisions you will need to gather as much data as you can on how the Adwords system works. Obviously, you won't have this data until you run a campaign or two which is why I suggest running your own Adwords Campaigns for a while to get familiar with their system.

Study the stats provided by Google which are really quite good in conjunction with one or more 3rd party stats tracking packages.

You will start to notice trends in the numbers which will allow you to make more effective use of your time and money by bidding only on the keywords that are generating sales.

Analysis may also prompt you to tweak your site content if you notice a niche you want to start competing for (better yet start up another site or tier two web page on your site targeting that niche and remove these keywords from the original campaign moving them into a new campaign pointing to your new content).

Minor tweaks can save you BIG money using Adwords

Some Notes on Scalability:

Google allows you to bid on 3 types of keyword matching options which immediately gives you three times the keywords to bid on without any more brainstorming on your part.

Each matching option provides different results and should be managed on a keyword by keyword basis.

Google also provides two methods of displaying your ad on their network: Content Match Listings and Search Network Listings .

Effectively this allows you the potential to be noticed by:

1) anyone searching on Google's portal

2) anyone searching portal sites that get their search results from Google

3) anyone viewing a site displaying Google's ads that has content related to the keywords you bid on.

4) anyone reading an email with content related to your keyword at Google's free email service Gmail.

That's a lot of options and a lot of potential exposure. Tweaking to find the right combination for your particular situation and spending requirements is something you simply have to do on an ongoing basis. I think the benefits are obvious to you by now.

A final word on costs. You may have noticed that I didn't use a lot of numbers in my discussion of campaign costs with Google. What I think I have illustrated is a Google campaign truly can cost as little or as much as you want it to.

It can get you as much or as little traffic as you want it to. What kind of traffic it brings and how much it costs is up to you.

Where will your ads be displayed? More places than you might think:

At the time of publication AOL, Netscape, Ask Jeeves, AT&T Worldnet, EarthLink and Excite all get some or all of their search results from Google.

Content Match Listings vs. Search Network Listings

When user's do a search on one of the Google family of portal sites your paid listings appear either along the top of the search results highlighted as sponsored listings or to the right of the actual search results in text boxes.

Your position on these search pages is determined by your keyword list and your bid for that keyword.

Your results with the Search Network Listings can be quite successful as long as you manage your account using some of the techniques suggested in this article.

Use the included Geo-targeting capabilities built into the Adwords system to ensure your ads display only in areas that are potential customers for you.

Content match listings appear as inserts on web pages not in search engine results pages. My experiences with the content Match Listings haven't been as successful as with the Search Network Listings although I still use this option for some of my campaigns.

Google's system analyses the content of web page and serves up ads to those pages based on the what it feels the page is about . A web page on motorcycles may feature ads about buying motorcycles, motorcycle catalogues, parts distributors . . . I think you get the idea.

And this idea is a good one since the ads it displays are usually pretty close to what you would think they should be. When you display ads on your website using Google's Adsense program for example, you are effectively joining their content network.

A drawback to the content matching system is you can't really know who is clicking on your ad. It could even be a competitor clicking on your ad from their own site! Google gives you the option of disabling either of these display methods if they aren't working out for you with the click of a button.

You can do this on a campaign by campaign basis only enabling/disabling what is working for you. If you want to minimize your risk but still utilize the Content Matching system you do have an option.

You can set up a separate campaign with lower bid prices for your keywords and only enable content matching for this campaign. Remove the content matching option from your original campaign and voila! you've minimized your risk.

A few more notes on Google Campaign Optimization

I can't stress enough the importance of getting a good Click Through Ratio (CTR) for your best target keywords. Google has really offered you a chance to save some big time money if you know how to get a good CTR for your ads and keywords.

Getting a good CTR allows Google to sell more ad space which makes them more money. Google transfers some of this money to you the advertiser by increasing your ranking within their search results it displays for your keywords, at no additional cost.

That's right, if you can write relevant ads for your target keywords you don't necessarily have to pay the higher bid prices for those keywords that your competitors are paying. More money saved!

Advantages of the Google Adwords System

- Highly configurable system with an intuitive web-based interface.

- Reporting system is near real-time so you can tweak campaigns on the fly

- Since their system is web based you can access your account at any time.

- Good list of Free tools and guides (although third party tools may still be required)

- Rewards advertisers that pay attention to providing relevant content to their search clients not necessarily the highest bidder. Get a better CTR and your ads are cheaper.

- Geo-targeting capabilities. Target by City, Country or display your ads Globally.

- Multiple ad delivery systems. Content and Search listings, Partner Network listings, Email.

- Multiple keyword matching options including the ability to ‘filter’ keywords.

- Reasonable minimum startup cost of $5 with no monthly minimum spend requirements

- They have licensed their search results to several other large search engines improving your web site's exposure to people that don't use Google as their main search portal.

- Free ROI tracking tools.

- Minimum bid is a reasonable $0.05 USD.

Disadvantages of the Google Adwords System

- Learning curve can cost you a lot of money.

- Not the most expensive PPC search engine but certainly more expensive than all other PPCs except Yahoo-Overture

- Click fraud is an unavoidable risk.

- Content matching system does not always deliver the same ROI as their search listings. If both ad delivery systems are enable for a particular campaign the content match results can lower your overall campaign CTR and get keywords disabled.

- Support system is email template driven. It can take you a few tries to get the information you REALLY need from Google's support.

- Interface does not indicate what your competitors are bidding, only the maximum bid for any particular keyword, making the implementation of bidding strategies much more difficult.

Google Adwords Resources: Google Adwords Homepage

About the Author

Michael Lawrence is the webmaster for the Cobrasurf Directory of search engine optimization resources. He also publishes an SEO Blog, SEO Web Guide featuring SEO articles, news, tools and services.

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Top 10 advantages of Digital marketing

1. Digital marketing has proven recession-proof in the times of global economic slowdown. Digital marketing strategies gave a respite to marketing companies during recession when traditional marketing tools proved helpless. Not only that, online marketing helped the digital media marketing companies gain business in the lean times of global economic slowdown. 

2. Digital media marketing strategies are far more cost-effective than the traditional marketing media tools.

3. Online marketing strategies don't require long-standing commitments. Instead, online media marketing tools like PPC ads can be changed on a daily basis.

4. Online media marketing output is easily trackable. Digital marketing media strategies have a high degree of measurability. Thus, designing a target-oriented digital media marketing program becomes easier.

5. Digital media marketing has transformed the marketing industry. Online marketing includes use of mobile phone and internet technology provides a cheap medium to establish direct contact with the customers.

6. Digital media marketing tools are more accessible. Therefore, the rate of response is far higher in comparison to the traditional media.

7. Focused digital media marketing campaigns most likely attract the prospects that later convert into leads.

8. Cost-effective nature and target-oriented approach of online marketing strategies enable the digital media marketer to hit the prospects regularly and repeatedly. This helps in leaving a long-lasting impact on the marketing clients.

9. Use of latest technology in digital media marketing campaigns creates an impression that the marketing company knows about the latest technological developments and believes in upgrading itself as per the demand of time. 

10. With online marketing media, it becomes easier to implement quick changes in design of the campaign. If a change is required in the digital media marketing strategy, it can be executed almost immediately. 

Author Bio:

WebTotal Marketing offers business solutions through digital media marketing and internet marketing solutions to businesses to build their branding and traffic to the website.

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Online Classified Advertising - How To Choose The Right Online Classified Ads Website To Place Your Free Online Ads

Submitted by: S Amazan

Online Classified Advertising is what you need to be doing. Finding the right classified advertising website to place your free online ads is another story. We show you where to place your free online classified ads.

Online Classified advertising is a way to promote and present your business to the market. The main idea behind this is that the more people knowing your business, the more popular and successful it could be. Traditional classified ads could only be seen in newspapers, magazines and other printed materials. However, since the technology is now fast advancing, so as the corporate world, traditional advertising seems not enough anymore. That is why people have thought of using online classified advertising to cover up the entire market.

Online classified advertising is one kind of marketing strategy. It is highly effective to use in advertising a business since most people spend more of their time in the internet. It is also a way to reach the online market, not only the local ones. What’s great about this online classified advertising is that it involves lower rates than printed ones, so, most businesses could meet the expense of this strategy and could earn more.

Another important thing that online classified advertisements do is that it allows the companies and businessmen to know how many people visit their site. This gives them a rough number of the probable market and could also warn them whether or not the site catches people’s interests. In this way, they would know when to add promos and how to make the site more catchy.

There are some effective ways to make this marketing strategy an effective one. First in the list is to use popular target keywords. You could use search engines like Google or Yahoo. By doing this, you could augment the popularity of your page and have many links. You could also use free online sign up forms so that you can keep track of the interested people who visited the site. Another thing that would make online classified advertising efficient is by making your site as interesting as possible. Your ad should catch the people’s attention to heighten the status of your advertisement. It should also contain all important information about the business, as well as feedbacks and contact information.

Moreover, to save more money in online classified advertising, you could search for free classified listings available at certain websites. Just be sure to read all the terms and conditions of the site before you even post an ad.

It is very important to consider and do online classified advertising because it gives you a wide array of market for your business. And generally, it could save you a lot of money. However, this does not mean that you should forget the traditional classified advertising and the people involve in it. What is best to do is that you combine the two. In this way, you get a feel with the people offline, as well as those online making the business more successful.

About the Author: Place Free Online Classified Ads | Free Online Classified Advertising | Online Advertising

Source: www.isnare.com

Permanent Link: https://www.isnare.com/?aid=267678&ca=Marketing

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What’s New in the World of Classified Ads

Submitted by: Pat Thompson

Classified advertising is a common way of marketing for goods and services through the newspapers, magazines and other periodicals. This form of advertising is also popular on the internet and has been recommended to people with any intentions of helping their business grow.

If you thought that you would have to splash all the money in your accounts to have these advertisements placed, you are wrong; all you need to do is look for the free classifieds that are available on the internet. This helps you avoid advertising expenses that your company will have been expensing and will improve your profits as they are a good way on cutting down on costs. This way, you will be able to promote the growth of your business while still making some considerable savings.

Through this kind of advertising, you can be rest assured that you will get the kind of website traffic that you are looking for with little or no other added efforts. However, these online classifieds tend to expire very easily so it is important to keep track and place them over and over again. It is also advisable to post the advertisements in several sites, for them to get the maximum desired results.

The fact that you can design the online classified ads and then place them in all the websites that allow persons to post ads only goes a mile to show that it is pretty easy getting people to know about what you are advertising. This is as opposed to advertising on the newspapers, where only a fraction of people will get to see the advert. Unlike the newspapers where only the people who live within the newspaper’s circulation would get to see the advert, the online classifieds can be viewed all over the world, making them the ideal choice for any businessperson. They take only a few minutes to design hence are arguably the quickest form of advertising.

Even with the mentioned disadvantages of the classified ads on the newspapers, one enjoys quite some benefits by placing their ads here. First, the ad can be stored for future reference unlike the ads on television and radio where, the effect or impact of such an ad is entirely dependent on the listener’s or viewer’s memory. Advertising on the newspapers is also cheaper than advertising on mediums such as television and radio

The ads go a long way to ensure that businesses are taken a notch higher in that, they are able to create brand awareness for a given product or service hence are able to acquire new customers and hence increase the sales for the services and goods. The ads are a good way of keeping existing customers, by reminding them about the products and services hence purchases are kept steady, giving the businesspeople the kind of profits they are looking for. Through the ads, one can easily market a new product or service in the business and get a good number of customers.

About the Author: Take advantage of the opportunity for free classified ads and online classifieds. Help showcase your products and services to a wider audience using free local classifieds at www.inetgiant.ca!

Source: www.isnare.com

Permanent Link: https://www.isnare.com/?aid=1379677&ca=Classifieds

Free Classified Ads - Few Tips You Must Know

Submitted by: Deepak Dutta

Online free classified sites offer a risk free, no cost solution to promote your businesses and sell products and services. Advertising in free classified sites can be time consuming and frustrating if you do not know how to successfully profit from these sites. Knowing the right tricks and tips of online free classified ad will separate you from the hundreds who post thousands of ads without getting any results.

All free classified sites are not created equal. You should focus on a few good sites and post your ads regularly in those sites only. Your starting point is Google search. Go to http://google.com and search for "free classifieds" and "free ads". From the search result pages, visit 10 to 15 sites and register in those sites. If a site asks too many questions during the registration process, abandon the site and go to the next site. Why should you have to provide all your personal information for the site's benefits? Good sites will only ask minimal questions to setup your account so that you can edit, delete and renew your ads. Also, look for sites that will allow you to post without any registration.

Write a precise ad using 80 to 100 words. Write about benefits of your products and services for ad viewers. Try to think benefits in terms of generating extra income, improving health and relationships and providing a sense of good feelings when they use your products and services.

Write a concise, interest grabbing, key words filled ad title with action words that asks the reader to do something now. If you are promoting an affiliate product and many ads are also about the same affiliate product, write your ad title and ad copy differently than others so that your ad stands out in the crowd.

If you are selling personal items, like used cars, cameras etc., provide details description of the item, its selling price, and your contact information. If you are promoting an item to make a profit, do not try to sell your products or services in the classified ad. Use the free ad to lead to another site or your affiliate site where you can provide more information to make a sale.

In classified sites, most recent ads are listed on the top of the ad search or ad listing pages. Some free classified sites have paid premium ads which are displayed on the top of the listing pages, followed by the free ads. Avoid those free sites that accept premium listings. In free classified sites, your ads will be buried deep in the listing pages as more ads are posted in the same category. To keep your ads fresh and on the top of the listing page, renew your ads every couple of days.

Do not spam by posting your ads in all categories. Post only in a few relevant categories, preferably using different ad copies and ad titles. If the site has regional sections, e.g. US states, cities, or countries and your target is to reach every region, post in 10 to 15 regions only. For the search function of the site to pickup your ad for display, you do not have to post in all the available regions. This will save you time.

Always use photos or banners in your ads. Make sure that the size and dimensions of your image files are within the site's acceptable limits. Otherwise, the site may not display your images in your ad at all. There are a few free sites where you can create your banners or you can use your affiliate banners. If you are using the picture of a product, take the picture using a good digital camera and then convert the image to jpeg format and reduce the dimensions prior to uploading.

Using the simple techniques mentioned above, you should be able to minimize your online free advertising effort and increase responses from your ads. Remember, your ad title and ad copy should stand out with action words and pictures. You should regularly post your ads to keep them fresh and on top the listing page.

About the Author: Dr. Deepak Dutta is the creator of http://www.semanticbay.com - a social network site for article authors. His other website http://www.classifiedsforfree.com - is one of the oldest online classifieds site.

Source: www.isnare.com

Permanent Link: https://www.isnare.com/?aid=70625&ca=Marketing

Post Free Classified Ads: No Registration Required

It is a matter of great pleasure for those who want to post free classified ads of their business online that every classified ad website is offering the users to post classified advertisement without any charge. There are millions of people who search for a website that lets them publish the ad of their small business on their site. It may be an ad of a service or product being provided or manufactured. Generally these businesses are in the initial period of their rise and the business owner has to check out the benefits that he can have through online efforts. So he posts his text ad with some pictures on free classified websites.

Although this small classified ad of his is posted in the database of a low-rank website, it grants him a little but sure response and encourages him to post his classified ad for free on other classified ad sites or to post it under the paid category plans of the classified ad sites. If he posts his ad regularly in accordance with the website's policy of removing or deleting the ads posted for free, there will be a day when the first page of the search engine is filled mostly with his own ads in various forms. And it means that the free classified ad gets response more than he hoped to. This method of earning publicity for one's small business proves cheapest method of advertisement.

 It requires some labour on the part of the publisher, as he has to register on every free classified ad site to post his ad. But there are so many websites that don't compel the publisher to register/sign up to publish the ad. So for searching for such convenient websites the user should write ‘post free classified ad; no registration required' in the search box of the search engine.

About the Author

surendra 

Article by: www.freeclassifiedadsite.co.in In association with : www.freeequitytradingtips.co.in (show bio)

Online Classified Ads - The Benefits

By: Patrick Lau

The days of spending hours flipping pages of telephone directories and business card folders are now the thing of the past. Ever since the creation of the internet, marketers are now turning to this method to advertise their products and services.

People nowadays are looking for quick and safe means of accessing accurate and up-to-date information to keep pace with a constantly evolving society. Almost everyone are now turning to the internet for assistance in their quest for knowledge. Internet is not only the best means of accessing up-to-date information, it is also a place which allow people around the globe to interact with each other in a safe and exciting environment, thus bringing people all over the globe together.

Classified Ads, one of the most over-looked form of advertising, is an effective means of expressing ideas and exchanging information. It offer users the opportunity to post their ads on a webpage or to access the ads posted by others thus displaying all the information on the webpages in a fraction of a second. Classified Ads websites provide vast information, accurate and well-structured in various categories:auto classified, real estate classified, pet classified, service classified, job classified, event classified and many more which are easy to access.

You can find various sites which provide posting of classified ads on the net. Some are free and some do charge a nominal fee for posting your ad. Some provide additional features to your posted ads and some also provide a storefront to enable you to categorize your products or services on the site. Most sites provide a easy to list method of posting your product or service. Most of the time, you will be entitle to submit a title of your ad, a description, photo which the number of photos allow varies from each site and hyperlinks. Once your ad is up on the classified ads site, the visibility of the ad will depend on the traffic or number of visitors on the site. These online service provider target consumers who has interest to gain more knowledge and to purchase a particular product or service over the internet.

Classified Ads act as the easiest and simplest option to promote and publicize almost any product or service globally be it from amateurs or professional. Even important events or announcement held at any location can be promoted as well as propagate awareness via classified ads. This simple and effective procedure to gain publicity helps individual and companies to market their product at a much larger base.

Whether you wish to find new happenings in your local area or to promote your business or service or product, to inform other people about the latest events, classified ads website are the best means to do it. Irregardless of you buying, selling, renting or exchanging, classified ads are perfect for you. If you are interested in buying a car, a home audio system, powerboat, a pet, looking for a house cleaner or even a business associates, classified ads website offer you the opportunity to choose among hundreds, maybe thousand of posting! Or you wish to sell your house, offer carpool, dispose off your unwanted stock or provide professional services, classified ads website can provide good exposure to your announcement.

Classified ads website are a valuable source of information. It not only help in promoting your product or service and update the clients but will also generate sales for you. So why wait! Start looking for a reliable and professional classified ad website and you are on your way to achieve greater height for your goal!

Check out this Classified Ad Website at Clamasi.com for more details.

Classified ads website, a valuable source of information that helps in promoting your product or service which can also generate sales for you. Search and post classified ads in For Sale, Cars, Jobs, Apartments, Housing, Pets, Personals, and other categories. Website - http://clamasi.com/

Article Source:

http://www.articlebiz.com/article/1051596093-1-online-classified-ads-the-benefits/

Post free classified ads – is it easy to sell or buy anything for free?

By: Dashing Ali  

Now a days it is much easy to sell or buy anything online by posting ads on classified sites as well as If you want to promote your products or services. There are ways that you can discover how to post free online classifieds and get all of the ads posted that you want. Being able to online advertise your website, business or sale purchase of anything, and if you have been upsetting on how you are going to post the free ads that you want, you can find a number of free sites that permit you to post links and ads for your website, business or any product.

Being able to promote to the markets of online people that you need is one of the best way in which you can advertise the products that you want to sell or buy. You can create the free ads for your products which facilitate you to get more people to see your product or service. Numerous people use these free sites to be able to post ads that convey users to their sites and to promote what they are selling or offering. In free classified sites you can post your ad for anything you want to sell or buy likes computer, mobile, car, house and many more.

In large classified sites you can also visit ads to get information about education, health, jobs as well as if you are interesting in friendship or matrimonial relation you can avail this opportunity from some popular websites. If you necessitate to find a better way to advertise and want to find incredible that is within your means and that can help you get the ads that you need for your business, visit these websites and see how effortless it can be to post free ads that you can use to promote your business or website or any product purpose.

Classified advertising is the best way for marketers who don't have a lot of money to bear expense of advertising their products or service. However, not all web sites are equally valuable. The ones we have elected will give you the best and most targeted traffic. Ads are easy to generate, and depend on the web service that you use; some websites allow you to attach your product with picture as well. This is an interesting and valuable work and you can learn more about how to get on track.

If you are looking for such free web site to post your ad, then you can get your desire here. free classified.In this website you can post free classified ads regarding your products or services.

Article Source: http://www.ArticleBiz.com

The Ultimate Email Marketing Guide: 9 Practical Tips To Fast Email Marketing Success

Submitted by: Jon Rognerud

Email marketing is easy (--ponder--) if you know how to do it. Wow, you have heard that one before, I'm sure. Is that not always the case - with almost anything? So, why even say it?

Because - in this case it is really true. Read on!

1. Get the legalities out of the way.

Always write and provide a link to your privacy page. Starter text can be obtained from links below - and always make sure to review with your legal counsel for a final review. You will then include a link to it from your outgoing email campaigns.

Here are some places to start:

a)http://www.truste.org/pdf/WriteAGreatPrivacyPolicy.pdf

b)http://www.marketingpower.com/content4740.php

c)http://www.microsaw.com/privacy_policy.htm

2. Your site must capture user via first name (last name) & email address.

Burn this into your head - make it your site requirement - day one. There are too many online businesses that forget this simple rule. It's a must. If you are reading this article, then you probably already realize the importance of mailing lists.

3. Example Signup forms.

Search the internet for example sign up forms. A great technique is to look for companies that have this in their URL. Try this in Google (type into search box): allinurl: "free newsletter" (it will search any site that has this contained in the TITLE of the page).

4. Popups, popunders, popup blockers & search engines.

Traditional popups (yes, the annoying ones) are banned from search engines like Google. Therefore, smart marketers have come up with other means. They are called "popunders".

 Apply a page that "slides" onto your page, and have it appear after 5 seconds.

 Display this email form capture on all pages.

 Only show it once, and only repeat 2-3 days later (assuming they come back). Many of the email marketing systems include this feature for you.

 Annoying, but it works. I went from 5% signups a day a 75% increase overnight - only a few weeks ago.

5. Get the best and highest performing email service.

Don't skimp here. A few extra dollars a month can really save you a lot of headaches. We worked with one company that went from about 1,000 emails on their list, down to about 100 in 24 hours, (when they switched providers). They quickly realized that they had made a bad choice.

Here's what to consider initially:

 ASP hosted solutions are now connected with ISPs to ensure uptime/deliverability

 Desktop applications can work well for you, for example, Gamma Dyne Mailer: http://www.soft32.com/download_4469.html

 Autoresponse Plus, GetResponse, Aweber are a good place to start reviewing options.

Make sure you have:

 Working unsubscribe

 Be careful where you get the lists

 Avoid fraudulent subject lines

 Include postal address, phone, privacy policy

 Porn must be identified in subject line (SEXUALLY EXPLICIT)

 Opt-out lists, including 'double-opt-in' (user must click to approve the email)

6. Test, test & track, track.

Here's how to do it:

 Test the campaigns with A/B Split test tactics - specifically on subject line and ad copy, it can help improve newsletter and pages immensely. (A/B refers to capability of serving up different content or ads, or headlines, sections on your page and campaign - that can be tracked)

 Tracking conversions from email blasts (cookies and JavaScript and beacons on landing pages, thank you pages, etc)

 Good reporting and database segmentation to section off to demographics, recency, frequency, sales totals

7. How often to send? How about text size (content)?

Daily.

Daily if you have a good "alert" system (ex: Google alerts) - this will not make sense for most companies. CNN news alerts are ok though.

Once a week.

Weekly ok if you have a strong listener base, and compelling content.

Once a month.

Monthly probably best for most small businesses. Overall - you want to retain "mindshare" - so they don't forget you, but still not too much "in their face".

8. Auto-responders.

Auto responders are a fantastic and simple way to turn your business on automated 24x7 attendance. Use them, learn them and build your list and responsiveness from this feature alone. Your list will grow, which you will use for future mailings and offers. Auto-responders are software systems that allow for total automation of messaging.

9. What other technical issues should I review?

Check spelling, graphics, relative links, use the free software XENU to get amazingly detailed reports. The Webmaster reports at the bottom of one of their reports provide a lot of good detail, perfect for executive overview.

About the Author: Jon Rognerud is a recognized authority on the subject of SEO and Internet Marketing, and has spent over 10 years developing websites and marketing solutions for companies like Overture and Yahoo. His site, http://www.microsaw.com, provides a wealth of informative search marketing articles and more..

Source: www.isnare.com

Permanent Link: https://www.isnare.com/?aid=86949&ca=Marketing

Email Marketing Lesson: How To Cure Email Marketing Irregularity And Constipation

Submitted by: Joan Pasay

This diary entry is based on real life events.

Dear Email Marketing diary,

About six months ago, I went for my yearly visit to Dr. E. Newsletter. He poked and prodded and checked to make sure everything was working as it should, then he sat down on his little stool, looked me straight in the eyes and asked:

"How is the plumbing?"

I blushed, made note of the nearest exit, squirmed on my seat and said, "I thought you were a marketing doctor. Since when do you ask questions about, er, uh, the pipes?"

"I'm talking about your emails dummy," he said. "Any blockage, inconsistency, irregularity or even -- constipation?"

Still too shocked to comment on his analogy, I stuttered while answering. "Uh, we send out e-newsletters. Probably about fifteen in the last year."

"What prompts you to send your messages?" he asked.

"When we have things to announce, like a few months ago one of our author's published a new book so we told all our email subscribers about it. Then a few days later we got her book signing tour dates and locations so we emailed again to let the subscribers know where they could meet her. She appeared on CNN, so of course we had to tell everyone about that, and then yesterday we announced her e-course, so we emailed everyone again."

"Sounds like you have been active. What were you doing before the book came out?" Dr. E. Newsletter asked.

"Oh, not much, everything was same old, same old, not really much to say. The author had not written anything new for a few years so we didn't really have much to communicate." I explained. "We really don't want to bore people when we have nothing new to say. We had not sent any emails for about a year before the book came out, we had to retrain on the software, our skills were rusty. We had even forgotten the password to the admin panel!" I playfully giggled.

Feeling pretty proud of myself I sat back, looked around the examination room, crossed my arms and noticed my shirt was drenched. I was sweating like a pig! Was I sick? Had I picked up something in this office?

Dr. E. Newsletter noticed my physical condition and became very silent. He got out his prescription pad and started to scribble something.

I panicked and started talking very quickly, "We are not sick, you just said we are active. What are you giving me? I don't want any marketing drugs."

"Your emails over the past few months sounds like you were blocked and constipated for a year and then digested a book and got a case of Montezuma's Email Revenge. You said you had sent about fifteen emails in the last year. How many of those were sent after the book came out?" Dr. E. Newsletter grunted.

"14..." I said, turning my head away in shame.

"Take the prescription, your email marketing campaign sounds like you need it," Dr. E. Newsletter said as he shoved the pad towards me.

I left the doctor's office that day a little shaken up. Dr. E. Newsletter had compared my email marketing campaign to a common bowel condition. Was my campaign really in trouble? Did it really stink?

It was two days before I even remembered to look at the prescription Dr. E. Newsletter had given me. What kind of a drug would I have to take to fix this?

Turns out, his prescription was pretty easy to follow. We only had to take one dose and we were regular again.

From the desk of Dr. E Newsletter: Take one does of Pepto-Bismail and

1) Send your email marketing newsletters on a pre-determined regular schedule.

2) Keep to the schedule, or stop sending e-newsletters.

Dr. E. Newsletter was right. We rarely got much of a response from our email newsletter campaigns. It probably had to do with our customers rarely hearing from us and then getting bombarded with messages when we wanted them to do something.

One customer even sent us a well written, but scolding, email that said she felt dirty when she would get our messages. It was clear we were only sending her email messages when we wanted something.

I booked a six-month check-up with Dr. E Newsletter. I go next Friday. I am actually looking forward to the visit. We've been sending e-newsletters once a week for about five months now. Oh sure, in the beginning we pulled our hair out a little, but after awhile we got in a groove and now the weekly email message gets sent every Wednesday at noon. Even in the summer when most of the group is on holidays we band together and get that e-newsletter out.

After my last visit to Dr. E Newsletter I vowed to never have my email marketing campaign referred to as constipated, irregular and (I am even ashamed to think it..) Montezuma's Email Revenge. How embarrassing!

Dr. E. Newsletter mentioned to me that 'Email Irregularity' was the most common condition in email marketing. He said he prescribes gallons of Pepto-Bismail every week.

Readers: Email irregularity is a condition that is extremely dangerous. The customer in the story who said she felt dirty when she would get intermittent emails is a real person. Maybe your customers feel like she does.

This story was inspired by 4 different companies who suffer from Email Irregularity:

*A semi-famous author / coaching company who had not sent an email message in over two years, wrote a new book and then sent a flurry of messages hocking the book.

*A very famous author / business guru who had not sent an email message for months, made a new website, changed some business methods and sent a number of emails in a very short period of time hocking the new business approach.

*A baby products company that sends emails on a very inconsistent basis, and then sent two in one week, both hocking new products.

*A movie distribution company that usually sends an email message about once a month, and then decided to sent three messages in two days.

How would you have felt on the receiving end of these Email Marketing messages?

Having a regular scheduled email marketing campaign encourages:

*Your customers to expect to hear from you. Who knows, they might even look forward to your messages if you are providing real value.

*Repeat customer sales. The more times a customer hears from you, the more likely they are to partake of your services again. (The key is for them to hear from you frequently on a regular basis).

*A perception that you are still in business, you are consistent and you are always ready, willing and able to provide more goods and services.

Just in case you aren't clear on the symptoms of 'Email Irregularity' here is a quick summary. If you experience these symptoms follow Dr. E. Newsletter's prescription right away:

*No consistency in the frequency of your Email campaigns - Things are rather irregular.

*A flurry of email messages when something happens in your company Usual sending triggers are a new business approach, a new website, a new product or service - Montezuma's Email Revenge.

*Long periods of time when you don't send any email messages - Total Blockage. Your customers will think you are really sick or even are dead.

About the Author: Brought to you by the -- Email Marketing Club: The only place on the Internet where Email Marketing is FUN! Join now and receive a gift - guaranteed to increase your status with your friends, co-workers and boss. Click below: http://www.emailmarketingmadeeasy.com/email_marketing_club Copyright 2005 - Joan Pasay

Source: www.isnare.com

Permanent Link: https://www.isnare.com/?aid=17126&ca=Marketing

Email Marketing Tips For Maximizing Sales and Referrals Through Opt in Email Marketing

Submitted by: Ruth Kuttler

Opt In Email Marketing as a Low Cost and Effective Marketing Strategy

If you’re not capturing leads on your website and blogs through an opt in email marketing form, you are leaving most of your profits behind. What most business owners and entrepreneurs don’t understand is that sales conversions are rarely immediate. With the right marketing, you are sure to attract some hot prospects who will act right away but most will not be ready. If you do not capture these prospects into a list, their options are limited to adding your page to their favorites. When you do this, the old saying, “out of sight, out of mind,” is what generally happens. You have most likely lost that prospect forever. These email marketing tips will help you to get started with an email marketing strategy that is likely to be productive and profitable.

Huge Profits Through Opt In Email Marketing

When an interested prospect finds your information and you give them the opportunity to opt in to your subscriber list along with a little incentive, you are in effect building a gold mine. Your list of subscribers provides you with a permission based opportunity to send information and offers on a recurring basis. It is a know fact that most sales occur after a prospect sees the information many times – as many as 10-15 in fact. The prospect may not open all of your emails but just by virtue of the fact that they are coming across his or her email with your name and message, does not go unnoticed. You are imprinting your powerful brand and when the time is right for that prospect to act, they are more than likely to call you instead of looking around for someone else. Through your email marketing, your subscribers can also forward your email to their list – some of whom may be the ripe low hanging fruit who is ready to act right now.

Email List Rental Verses Opt In Email Marketing

When you do not have an opt in list, in some cases you may want to use list rental as a method of jump starting or adding to an existing opt in email marketing list. When you rent a list from a reputable company, you do not gain direct access to that list. Instead, that company sends out your message to their subscribers who have agreed to receive information on particular subjects. The subscriber has some knowledge of the company to make it more likely that the email does not end up in junk mail or immediately deleted. But the response to such mailings is generally less than 1%. This means that the mailing must be sent to an extensive list and something of great interest to the market for it to be effective. List rental will never come close to replacing the value of your own permission based list of subscribers.

Building Your Opt In Email Marketing List

Besides including a form on your website, blog or social media site where allowed, there are many off line ways you can build an opt in email marketing list. If you are at a trade show, you may build a permission based list from offering a drawing at your booth for an attractive prize. As a speaker at an event, you may associate your list with a bonus offer that everyone in attendance receives. As long as you disclose your intention and have written documentation with the terms of adding someone to your list, you can effectively add them as a subscriber. Of course you must provide them with the opportunity to remove their name from your list with each email that you send. Once you create your list, you will want to import it into your bulk email marketing system.

Importing Your Opt In Email Marketing List

Most bulk email marketing companies allow you to import a list but require a double opt in registration. There are strict email marketing laws to prevent spam and failure to comply can cause a website to be blocked and black listed. Double confirmation requires the prospect to click a link that confirms their agreement to be part of that list. It is recommended that you provide a free and highly attractive incentive for your prospect to cooperate.

In the event that you already have a double opt in list of subscribers who may be your prospects or customers, it may not be desirable to ask them to confirm their permission again. Even with an attractive incentive, you may lose some of your subscribers who fail to confirm their permission in your new list. Some bulk email companies will allow you to import your list without a double opt-in, provided you can establish that the imported list is already confirmed through a double opt-in registration.

Email Marketing Tips for Your Success

These email marketing tips are intended to help you understand the value of opt in email marketing to your business success. If you have not integrated email marketing as an integral part of your marketing, you are leaving warm and hot prospects behind that are likely to become your future customers and sources of referral.

About the Author: Since 1999, Ruth Kuttler of WebPuzzleMaster.com has helped small businesses to establish an effective Internet presence through strategies that can generate five and six-figure monthly incomes. Ruth Kuttler, creator of the VirOBiz content management system and viral marketing tool is a web design, web development and marketing specialist, the eBusiness expert on IdeaMarketers.com, a featured author on EzineArticles.com and has published "Winning Marketing Secrets" Ezine since July 2007. WebPuzzleMaster email marketing system is one of the few bulk email marketing systems that allows you to import your existing double opt in lists. We also provide a variety of email marketing support services including custom templates and full management, delivery and reports. Get more information and request a quote for email marketing services. WebPuzzleMaster offers a FREE “30 Minute Website Tune-Up” for analyzing your website and Internet marketing. During this valuable FREE telephone consultation, you are provided with a plan for boosting your conversions and traffic. Contact WebPuzzleMaster.com now to request your FREE “30 Minute Website Tune-Up! Get two valuable FREE reports "Capturing Your Marketplace through Multimedia on the Internet" and "10 SimpleSecrets for Turning your Website into a Selling Machine!" at http://www.webpuzzlemaster.com/viral-marketing-tool.php.

Source: www.isnare.com

Permanent Link: https://www.isnare.com/?aid=437226&ca=Marketing

Implement Effective Email Advertising Strategies for Productive Results

The objective of a business is always to enhance the sale of its products and services. But for the increase of the sales rate of a business organization, there is a need for buyers to take interest in trying the items sold by the business professionals. To attract them towards the goods and facilities that you provide, you must work on the marketing process that is required to make them aware of those items properly.

Email advertising is considered to be one of the most effective strategies to help the interested people know about the desirable products that hit the market. Many types of email marketing or advertising ideas have come to be noticed in the market. Some of them include email promotions, direct email and email newsletters, etc.

Utilizing these ideas would definitely lead your business towards the zenith of success. The only thing that you should know is the concept and ultimate usage of these techniques before implementing them for the purpose. Before you start marketing your products and services through email advertising, you must necessarily promote your emails. Direct email marketing is an option that is usually chosen to make the loyal customers aware about some specific products that get launched in the market.

For example, in case of the TV commercials, when an ad is repeated more than twice, you remember it even if you do not desire to do so. Similarly, if you, being a business professional, send updated offers to the customers who are registered to your site, your products will undoubtedly get placed in their mind. This will help you not only gather new customers, but also retain the existing ones.

After establishing proper clientele, the business must show their loyalty towards the customers who trust their products and avail their services regularly. In fact, the direct email message technique has been introduced to help the business professionals in this respect. This strategy allows you to keep in touch with the regular buyers to exhibit your loyalty towards them and thereby ensuring that they would also remain loyal to you.

Newsletters are the next among the email advertising techniques on the list. These techniques are not concerned with convincing the potential buyers to buy the products rather they are the ways in which the business organizations can remain in touch with the existing customers. This, in turn, not only proves their trustworthiness, but also strengthens their relationship with the clients.

People give most of their time to net surfing and visiting numerous company websites to know about the launch of the new products, but the email marketing facilities do not expect people to come to them rather they approach them with efficient products and beneficial services with tempting offers.

About the Author

Article Written By: angel.brown 

The Secrets About How to Get Web Site Traffic Revealed or Where to Buy Targeted Website Traffic Not to Lose Your Money.

Submitted by: Yevgeniy Dorofyeyev

Most of online marketers, especially those who are just starting out, think that building high quality website or landing page is most important aspect in online marketing business. But they are completely wrong. You must know how to get website traffic if you want to succeed online.

Of course high quality website or landing page can increase your profits online but as one off line marketer said: "If I know that out of 10 customers to my shop 1 buys, I would better increase number of visitors to it than spend money on upgrading it", hence It’s always better and more profitable for you to increase number of visitors to your website that guaranteed to increase you sales online.

So as you have noticed I will be talking about powerful methods that will get web site traffic for you in insane amounts and not only. Also I will show you best places where you can buy targeted website traffic so stay with me to the end and read about each tactic carefully.

Article marketing is one of the best methods for generating tongs of visitors to your website and it has been proven already by many online marketers to work for anybody.

Don't you Like Writing?

That's fine you can always hire someone to do that for you, at the end of the day this is business and business is all about working people for you, am I right?

Also you can for as much as $2 distribute your article to hundreds of articles directories and blog publishers. Imagine you can get website traffic in insane amounts just for as much as $5: $3 you spend on article to be written for you and another $2 on publishing it online. Place where you can submit your article to thousands of content publishers is called isnare.com.

Second powerful method and one of the best tactics with which you can buy targeted website traffic is PPV marketing. PPV is all about paying for each view of your webpage, besides it can be extremely cheap, as much as $0,005 per view and that is even less than one cent. Of course it depends on a niche you are in, but still there is no cheaper way to get web site traffic for you.

And the last for today powerful method that can get web site traffic for you in insane amounts is PPC or pay per click advertizing method. There is no better way for you if you want to buy targeted website traffic for your business. Once someone clicks on your PPC ad you pay, so you pay only for results and real visitors to your website. And to turn that visitor into customer is completely your job, am I right?

Of course there are special tactics and secret methods that find already those people who are eager to buy so you don’t have to worry about spending your time and money on testing keywords and ads for your PPC or PPV or even article marketing campaigns. And today only I would like to share this special secret tactic and tool only with you.

About the Author: Ready To Get Real Targeted Traffic Today? For A Limited Time Only Go To ===> http://www.keyword-elite.that-is-simple.com/ To Get Secrets To Free Targeted Traffic Report That Reveals Powerful Methods And Tools For Getting Laser Targeted Traffic To Your Website In 24 Hours.

Source: www.isnare.com

Permanent Link: https://www.isnare.com/?aid=563893&ca=Business

Website Traffic Generation…7 Great Ways To Increase Your Web Site Traffic

Submitted by: Terry Till

We all know that the secret to success on the Internet is getting your website noticed and producing massive amounts of unique traffic. Even better still is producing this traffic on a consistent basis and for free. So how do we go about this task and what is the magic formula that will do this for us on a constant and ongoing basis.

Here are my 7 tips that will certainly in crease your website traffic flow and also increase your websites revenue potential.

1) If you think logically about the internet there are millions of websites and pages available and so you have very little chance of getting significant amounts of traffic if you only have one web page online, so in order to take the first step to gaining more traffic you must produce more websites and more web pages on subjects that are of interest to the general internet viewing public.

2) Having decided to produce more websites and web pages it is of the utmost importance that you research your subjects and look for the niche areas of interest that give you a better than fighting chance of getting your websites listed in the top few listings of the major search engines, These listing are the key to where your free traffic will come from.

3) “Content is king” and so always aim to provide fresh content that is of interest to your visitors and of even more importance ensure that the contents you provide is regularly updated, certainly on a weekly basis or better still on a daily basis.

4) Make sure that your web pages are keyword rich regarding the subject matter that you are aiming to attract your potential visitors. Analyse your web pages and ensure that your pages have a keyword density of around the 5 to 10 percent mark.

5) Do not populate your web pages with too many advertising or affiliate banners links etc as this will destroy the image of your web page as a truly informative page and give the impression of just an advertising billboard, which will certainly turn off a lot of your visitors.

6) If you are trying to monetize your web pages with adsense or some similar program experiment with the placing of such adverts. Top centre just below the header and before your body text is usually the optimum position.

7) If you produce different websites and web pages track the activity each one produces and then try to produce further sites that mirror to some degree the most successful sites, certainly this will lead to your optimum success online.

I hope that these tips will be of help to you and your online success.

About the Author: Terry Till - Learn how to generate more traffic to your website. http://www.trafficgt.com/7tips.html

Source: www.isnare.com

Permanent Link: https://www.isnare.com/?aid=3903&ca=Marketing